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Let's Talk Women's Health and Wellness is an annual symposium with a clear aim: "turning women's health into a priority with lasting, widespread impact."

 

Let's Talk inspires, entertains, unifies, educates, and heals women in Northern New Jersey. It's been such a privilege to work with such a game-changing organization.

OBJECTIVE

My role was to simplify communication and make a memorable first impression for the entire audience at NJPAC. 
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Lobby displays, backdrops, and program monitors were the hub of information, but also an opportunity to communicate the mission and brand. And perhaps most importantly: creating a sense of in the animation. For many women, Let's Talk is the rare moment of "me time". We leaned into that, with clever usage of the pinwheel icon and the adapted breast cancer ribbon.

Icon

I began with a vibrant take on Let's Talk's icon. Empowering. Bold. Fun.

Introducing the pinwheel

The pinwheel and the 5 pillars of well-being became the central focus for the mission of Let's Talk.

Let's Talk 2025: Say Hello to a Better You
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